Best Online Clothing Brand in India for Affordable Streetwear | Real Style, Real Prices
Best Online Clothing Brand in India for Affordable Streetwear For a long time, getting good streetwear in India was a real challenge. You basically had two options. Spend a fortune on international brands or compromise on quality by buying local streetwear. Both options did not make sense. Today, however, a new crop of Indian streetwear brands has emerged, which offers great streetwear to everyone. These brands understand streetwear. They understand what young Indians want to wear. And they offer it to them without burning a hole in their pockets.
If you're an oversized t-shirt, cargo pant, hoodie, and bold graphic print style of person, then you're in the right place. This will be a helpful guide in finding the best online clothing brand in India for streetwear clothing at an affordable price.
What Makes Streetwear Different from Regular Casual Wear
Streetwear is not just clothing. It is a form of wear that is influenced by skate culture, hip hop, and street art. It is wear that is loose-fitting. It is wear that is bold in graphics. It is wear that is comfortable.
Casual wear is for the status quo; streetwear is not. Streetwear is for the bold. It is for the person who wants his or her wear to make a statement.
The best news is that you do not have to look any further than within India for streetwear wear. The art of fashion wear that is streetwear-inspired has been perfected.
Why Affordable Streetwear Matters in India
Clothing is not a luxury. Especially for students or young professionals who are just starting out. You should be able to look good without breaking the bank.
Affordable streetwear gives you the liberty to try new things with your fashion. If you pull it off, amazing. If not, you have not lost much. And that is important for personal fashion.
It is often assumed that affordable fashion means low quality. But that is not the case anymore. There are several brands in India that show you can get heavy cotton t-shirts with good quality zippers and stitching at affordable prices.
Features of a Great Streetwear Brand in India
Now, before getting into what we think are some of the best streetwear brands out there, let's talk a little bit about what makes a brand worthy of your money. Not all brands that look good on paper are actually good.
The first thing you should do is check out the material. Good streetwear should be made of heavy cotton or a cotton blend. Anything less will make an oversized fit look ridiculous. Next, check out the print quality. A good streetwear brand should not use low-quality print jobs that start cracking after two washes.
Thirdly, check out how well they fit. Good streetwear should be loose but not sloppy. A good streetwear brand should fit comfortably around your shoulders even when you're wearing an oversized fit. Last but not least, check out what other people who've bought their clothes have to say. A brand that delivers on all of these fronts is a brand worthy of the title of best online clothing brand in India.
How to Spot a Brand That Cares About Quality
After many attempts, I came up with a small checklist. And guess what? It works every time.
Look at their Instagram page. Do they use real photos of their customers or studio photos? Real photos mean they are confident. Studio photos only mean they are hiding something.
Look at their return policy. A brand that offers easy returns is not scared of their customers. They are not scared of you. They must think that most people will love the product. A brand with a complicated return policy is looking out for themselves, not you.
Look at they’re about page. Not for the interesting story. Look for the details of their manufacturing process. Do they talk about the source of their fabric? Do they talk about their printing process?
My Current Favorite Picks for Different Budgets
Let's get straight to the point. I am not going to give you any single brand suggestion. Yes, different budgets require different options.
If you're a student or someone who is very budget-conscious, there are brands that provide decent quality oversized t-shirts within the range of 400 to 700 rupees. The fabric is of medium weight. The print quality is decent for six months with proper care.
If you're a young professional who wants better quality, you can check out the range of 800 to 1200 rupees for t-shirts and 1500 to 2500 rupees for hoodies. The fabric is of heavy weight with decent print quality for over a year.
If you're looking for premium quality streetwear within the range of less than 3000 rupees, you get excellent quality fabric with unique designs and attention to detail. But honestly, for the average consumer, the range of 800 to 1200 rupees is the best place to be.
Why I Prefer Indian Brands Over International Ones
I used to save up for international streetwear brands. Not anymore. Indian brands have caught up in a real sense.
The first difference is fit. International brands cater to different shapes and sizes. An oversized t shirt by a US streetwear brand would look weird on an Indian guy. It would be too wide across the shoulders and too long. Indian brands get this right.
The weather factor is another difference. A London winter hoodie would be too hot for Delhi or Mumbai. Indian brands design with the Indian climate in mind. You can wear an Indian streetwear hoodie for more than two months of the year.
The price factor is a no-brainer. No import duty, no international shipping costs. This is a huge advantage. A 5000-rupee hoodie by an international streetwear brand is equivalent to an 1800-rupee hoodie by a good Indian streetwear brand.
Simple Tips to Make Your Streetwear Last Longer
I have ruined enough clothes to learn these lessons the hard way. Please learn from my mistakes.
Firstly, wash your oversized t-shirts in cold water. Cold water does not shrink your clothes. It also does not fade your designs as fast as hot water does. When washing your t-shirt, turn it inside out first. This prevents your design from rubbing against other clothes.
Use less detergent. Too much detergent does not make your clothes cleaner. It damages your clothes over time. A small scoop of detergent is enough.
Air dry your clothes. The dryer is your enemy if you own a lot of good cotton clothes. It shrinks your clothes, fades your designs, and damages your cuffs and collars. Hang your clothes in the shade. The sun also fades your designs.
What to Avoid When Shopping Online for Streetwear
I have done everything wrong so that you do not have to.
Avoid buying from brands that show their clothes under perfect lighting conditions. If the lighting is too perfect in each and every picture on the website, then avoid buying from that website. Clothes look slightly different when worn by real people under real lighting conditions.
Avoid buying clothes from a website that is offering too good a discount. A 200-rupee oversized t shirt cannot possibly be made with good quality cotton. There is something that is being compromised on. It is usually the quality of the fabric or the quality of the print. Sometimes it is even the quality of the fabric and the print together.
Avoid buying from a website that does not show any customer photos anywhere. Not on the website, not on Instagram, not on reviews. That is a red flag. They are probably a new website or they are hiding something.
Avoid ignoring the size chart because you are in a hurry. I have done this. I regretted it. Take two minutes to measure a t shirt that fits you well and then check the size chart.
How to Slowly Build Your Streetwear Clothing Collection
You don't have to get ten items at once. That is how you end up with a closet full of clothes that you don't wear.
You should start with two good quality oversized t shirts. One black, one white or off white. These go with everything. Next, you should get a hoodie in a neutral color such as grey, navy, or olive. After that, you should get a pair of relaxed fit cargo pants or loose jeans.
This is four items. Wear these for a few weeks. See how you feel. Do you need a print t shirt for the weekend? Do you need shorts for warmer weather? Only buy one thing at a time based on your needs.
This approach is not only cost-effective, but it also prevents you from imitating others' styles.
The Truth About Fabric Quality
Okay, let me be honest with you when it comes to fabric quality because most bloggers avoid this topic.
100 percent cotton is not the best. A cotton polyester blend is actually more durable and less prone to wrinkling. The percentage is the key. More than 50 percent polyester makes the fabric look plastic. Less than 50 percent polyester makes the fabric wrinkle easily. A 70 percent cotton and 30 percent polyester blend is a good choice for t-shirts.
The weight of the fabric is very important. It is measured in grams per square meter or GSM. Less than 160 GSM is too thin for an oversized t-shirt. It will hug your body rather than flow well. 180-220 is the ideal choice. More than 240 is too heavy. It is perfect for winter but too heavy for the Indian climate.
Check the product description for the GSM value. If the company is not specifying the GSM value, ask them. If they cannot specify the value, then it is probably a low GSM fabric.
Conclusion
You can look good without spending a lot. I have done it. Many of my friends have done it. The secret is not to find the cheapest option out there. The secret is to find the right option for your budget and your style.
Indian streetwear brands have come a long way. Now you can get good quality oversized t-shirts, hoodies, and cargo pants within reasonable prices. The point is that you should know what to look for and where to look for it.
Start with the basics. Research the fabric and the fit. Check the reviews with images. But above all, wear what you feel comfortable with. That is the essence of streetwear.
Happy shopping. And may your packages arrive faster than the expected delivery time.